Campus Campaign and Club Slogans

What a good one includes

• A clear call to action that inspires students to vote, join, or attend.
• Rhythmic elements like alliteration or rhyming to make the phrase highly memorable.
• Direct alignment with your specific campaign platform or club mission.
• Variations in length to fit different placements, from tiny button badges to large banner signs.
• Punny or play-on-word options that match the specific name of your candidate or academic subject.
• A tone that matches your group's personality, whether that is highly professional, deeply inspiring, or lightheartedly humorous.

Common mistakes to avoid

• Making the slogan too long or complex, which causes it to lose its punch on quickly read posters.
• Using inside jokes that only your core committee understands while alienating the broader student body.
• Choosing generic phrases like "Vote for Change" that fail to distinguish your campaign from your competitors.
• Neglecting to check if a slogan sounds awkward or has an unintended double meaning when spoken aloud.

Frequently asked questions