Graphic Design Deliverables & QA Checklist

What a good one includes

• Clear specifications for RGB or CMYK color modes depending on whether the asset is destined for digital screens or physical printing presses.
• A structured guide for naming files logically and organizing working layers so clients and other designers can easily navigate them.
• A step to ensure all text is outlined for vector files or that packaged folders include the licensed font files.
• Exact parameters for image resolution (like 300 DPI for print) and bleed/safety margins to prevent trimming issues.
• A checklist item to verify that all embedded or linked images are high-resolution and packaged directly in the delivery folder.
• A quick-reference guide matching specific design use cases with their correct output formats, like SVG, transparent PNG, or print-ready PDF.

Common mistakes to avoid

• Sending editable working files without outlining active fonts, which causes layout corruption when the client opens them.
• Mixing up CMYK and RGB color spaces, resulting in muddy printed materials or distorted digital displays.
• Forgetting to include bleeds and crop marks on print files, leading to white edges or cut-off text during professional trimming.
• Failing to organize and clean up the layers panel, leaving confusing hidden drafts and messy group structures for the next editor.

Frequently asked questions